XR, AR & 3D Holography for bold brands and cultural spaces.

Arts & Innovations is led by Birger Wunderlich — a creative technologist and director crafting immersive experiences from Sweden for clients across Europe and beyond. We build holographic shows, projection‑mapped architecture and interactive AR/VR pieces end‑to‑end.

XR • AR • VR • MR 3D Projection Mapping Hologram Installations Realtime 3D / Unreal System Integration

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About

Birger Wunderlich is the mind behind Arts & Innovations — a Sweden‑based partnership bringing together senior artists, engineers and producers to deliver precise, emotionally compelling immersive media. We combine art direction with deep technical integration.

Creative Direction 3D & Technical Animation Interactive / Realtime App & Systems Programming Mechatronics & Displays Architecture & Exhibitions

Highlights

World‑famous circus hologram & international stage work

Holographic elephant for Circus Roncalli — a landmark project replacing live animals with light and motion.

Stage visuals and holographic content for Robin Schulz at a major chart show performance.

Services

End‑to‑end production and technical direction for events, museums, trade fairs and brands.

3D Holography

Permanent and touring setups, stage illusions, Holobox/pepper’s ghost, large‑format lenses and custom projection rigs.

Projection Mapping

Architectural mapping and kinetic scenography with synchronized light, sound and motion control.

XR / AR / VR

Spatial storytelling, handheld and head‑mounted experiences, location‑based AR for cultural heritage.

Realtime 3D

Unreal/Unity pipelines for configurators, gesture control and data‑driven visualizations.

System Integration

From concept to commissioning — media servers, sensors, custom mechatronics and on‑site supervision.

Design & Supervision

Art direction, 3D content creation, color grading, VFX supervision, and technical show calling.

Selected Work

A snapshot of signature productions by Birger Wunderlich & collaborators.

Circus Roncalli holographic elephant — Circus Roncalli — Holographic Elephant

Robin Schulz stage visuals for a chart show — Robin Schulz — Chart Show Performance Visuals

Architectural projection mapping on museum facade — Museum — Architectural Projection Mapping

AR Cards

We develop collectible Augmented Reality art cards that animate on your phone — blending paper art, light and spatial sound. In Sweden, we collaborate with artist Clarissa Danneberg to craft limited series under her label Lilla Havet.

Discover her cards at lilla‑havet.se and ask us about custom AR editions for museums, festivals and brand launches.

What you get

Design & illustration (paper + digital layers)
WebAR experience (no app install)
Short animated 3D scenes & spatial audio
Print‑ready layouts and fulfillment guidance

Contact

Tell us about your venue, timeline and the impact you’d like to create. We’ll come back with a clear concept and technical plan.

Based in Sweden • Projects across the Nordics & EU